Compare · checked October 27, 2026
Trademark search tools, compared
Four ways to check a U.S. trademark before you use or file it. Some give you a list of records, some file for you. Here is what each one searches, what answer you get and what it costs.
Which tool for which job
| If you want to… | Use |
|---|---|
| Read the official record of a mark | USPTO Trademark Search |
| Have an attorney file the application for you | LegalZoom or Trademarkia |
| Know which U.S. mark could block your name or logo, and why, before you file | LogoVerify |
Feature by feature
| Feature | LogoVerify | USPTO Trademark Search | Trademarkia | LegalZoom |
|---|---|---|---|---|
| Built for | Yes.People naming a brand or drawing a logo, and self-filers; no legal training needed | Yes.Anyone; the official record | Yes.Brand owners who want help filing | Yes.Small businesses that want an attorney to file |
| Price | Yes.Free preview, no signup. Full result + 5 more checks for $8.99, one-time; 15 checks for $14.99 | Yes.Free | Yes.Free search; paid filing services | Yes.Free exact-match search; Federal, State & Common Law search $299; registration $899 + USPTO fees |
| Logo or image search | Yes.Upload a design; compared with about 1.2 million live and pending USPTO logos | Yes.AI image search: beta from April 2026, launched July 2026 | Yes.Free AI image search (upload a logo or a URL) | No.Not listed for the searches; a logo and a name need separate applications |
| Name search | Yes.Same name, close spellings, sound-alike spellings, plurals, words joined or split, the main word on its own | Yes.Word, owner, serial and design-code search; you build the variants yourself | Yes.Free keyword search over 12 million+ marks | Yes.Free: exact matches only. Paid search adds phonetic matches and ranked results |
| Related goods and classes | Yes.Your class first, then the classes the USPTO lists as coordinated (related) | No.You choose and weigh classes yourself | No.Filter by class yourself | Yes.Your attorney selects the classes (registration package) |
| Answer you get | Yes.Likely conflict, Possible conflict, No close matches found or Depends on what you sell, naming the mark and why | No.A list of records to read | No.Search results to review | Yes.Attorney advice on your odds of success (registration package) |
| Owners who oppose others (TTAB) | Yes.Flags owners with a record of opposing other applications | No.TTAB records sit in a separate system (TTABVUE) | No.Not listed | No.Not listed |
| Registers covered | No.USPTO only (live and pending marks) | No.U.S. only | Yes.U.S. and other offices | Yes.Federal, plus state and common-law in the $299 search |
| Files the application for you | No.No. A first screen before you or your attorney file | Yes.You file with the USPTO directly (Trademark Center) | Yes.Paid filing services | Yes.Attorney files with the USPTO ($899 + USPTO fees) |
| Monitoring after filing | No.Not offered | No.Status of a known record (TSDR); no watch | Yes.Paid add-on | Yes.3 months with registration, then $249 a year |
One-to-one comparisons
- LogoVerify vs USPTO Trademark Search
The USPTO's own free database of U.S. trademark records, which replaced TESS in 2023.
- LogoVerify vs Trademarkia
A trademark search and filing service with free word and image search.
- LogoVerify vs LegalZoom
An online legal services company that sells trademark searches and attorney-led trademark registration.
How we compared
Every fact about another product comes from that company's own pages, checked October 27, 2026, and is linked below. We list what each tool does better than LogoVerify as well as what it doesn't do. Prices and features change; if something is out of date, tell us and we will correct it. Product names are trademarks of their owners; LogoVerify is not affiliated with them. Not legal advice.
Check your name and logo before you file
Free preview, no signup, no card. Full result + 5 more checks for $8.99, one-time, when you want the answer.
Check a name or logo free