Victoria's Secret Stores Brand Management, Inc.
Trademark enforcement profile · on record 2005–2026
Victoria's Secret Stores Brand Management, Inc. has filed federal trademark or copyright enforcement actions. On record (2005–2026): 19 federal trademark or copyright lawsuits; 77 oppositions and cancellation petitions at the USPTO Trademark Trial and Appeal Board (prevailed in 89% of merits decisions).
Data summary based on public records (USPTO TTAB proceedings and PACER/CourtListener federal court dockets). Figures reflect filings on record, not a characterization of the merits or good faith of any individual action. Not legal advice.
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Federal court filings
At the Trademark Trial and Appeal Board (TTAB)
Prevailed in 89% of proceedings the Board actually decided on the merits (settled and withdrawn proceedings excluded from this calculation).
Designs Victoria's Secret Stores Brand Management, Inc. has opposed
Real trademark applications Victoria's Secret Stores Brand Management, Inc. challenged at the USPTO — the kind of design that draws an opposition. If your artwork looks like one of these, expect pushback. Each links to its USPTO docket.
Source: USPTO Trademark Trial and Appeal Board records. “Prevailed” means Victoria's Secret Stores Brand Management, Inc. got the outcome it sought; settled/withdrawn cases ended without a Board ruling on the merits. Images from public USPTO records.
Marks Victoria's Secret Stores Brand Management, Inc. has asserted in proceedings
| Mark | Serial | Proceedings | Won / lost |
|---|---|---|---|
| VICTORIA'S SECRET PINKtext | 76976203 | 43 | 22 / 5 |
| VICTORIA'S SECRET PINKtext | 76200191 | 42 | 21 / 5 |
| VICTORIA'S SECRET PINKtext | 85159962 | 23 | 13 / 2 |
| PINK COLLEGIATE COLLECTIONtext | 77575883 | 22 | 9 / 3 |
| PINK Utext | 78720303 | 20 | 11 / 2 |
| LOVE PINK VICTORIA'S SECRET | 77583183 | 20 | 10 / 2 |
| I ONLY SLEEP IN PINKtext | 85178633 | 17 | 10 / 2 |
| PINK UNIVERSITYtext | 78720294 | 15 | 8 / 2 |
| PHI BETA PINKtext | 78582428 | 15 | 7 / 3 |
| PINK | 85792915 | 15 | 8 / 0 |
| PINK NATIONtext | 77637012 | 13 | 5 / 2 |
| VS | 77717571 | 13 | 11 / 0 |
| PINK NATION VICTORIA'S SECRET | 77796835 | 12 | 4 / 2 |
| LOVE PINKtext | 86344240 | 12 | 7 / 2 |
| VICTORIA'S SECRETtext | 74507663 | 11 | 9 / 0 |
| PINK DOGtext | 78409849 | 11 | 7 / 1 |
| VICTORIA'S SECRET PINKtext | 77063164 | 10 | 4 / 2 |
| PINK CAMPUStext | 85979944 | 10 | 5 / 2 |
| PINKtext | 85792922 | 9 | 3 / 0 |
| PINK | 90051515 | 8 | 3 / 0 |
| VICTORIA'S SECRET PINKtext | 76046788 | 7 | 1 / 1 |
| LIFE IS PINK IS LIFEtext | 77769884 | 7 | 2 / 1 |
| PINK IS LIFEtext | 78737062 | 7 | 2 / 1 |
| 1986 PINK NATION VICTORIA'S SECRET | 85095542 | 6 | 1 / 2 |
| PINK | 87572961 | 5 | 3 / 0 |
| SQUEAKY PINKtext | 77063002 | 5 | 1 / 1 |
| PINK ME UPtext | 77690300 | 5 | 1 / 1 |
| DRENCHED IN PINKtext | 77063019 | 5 | 1 / 1 |
| LIFE IS PINKtext | 77941087 | 5 | 1 / 1 |
| LIVE PINKtext | 77979022 | 5 | 1 / 1 |
| HOPE PINKtext | 77774655 | 5 | 1 / 1 |
| VS | 77275760 | 4 | 4 / 0 |
| PINK LOVE PINK LOVE PINK | 86831517 | 4 | 3 / 1 |
| LIVE PINKtext | 77671442 | 4 | 1 / 1 |
| PINK ON PINKtext | 77634727 | 4 | 1 / 1 |
| VICTORIA'S SECRET PINKtext | 78637752 | 4 | 1 / 1 |
| VICTORIA'S SECRETtext | 77387829 | 3 | 3 / 0 |
| BOMBSHELLtext | 85517738 | 3 | 1 / 0 |
| VICTORIA'S SECRET GARDEN | 75337114 | 3 | 0 / 0 |
| BODY BY VICTORIAtext | 75979385 | 3 | 2 / 0 |
| ANGELS BY VICTORIA'S SECRETtext | 75208463 | 2 | 1 / 1 |
| PINK PERIODtext | 90589363 | 2 | 1 / 0 |
| GIVE LOVE · GET PINK 19 86 PINK NATION VICTORIA'S SECRET | 77848776 | 2 | 1 / 0 |
| VICTORIA'S SECRET GARDENtext | 78484510 | 2 | 0 / 0 |
| POUTtext | 76494875 | 2 | 1 / 0 |
| POUTtext | 76450720 | 2 | 1 / 0 |
| PINK | 86396464 | 2 | 2 / 0 |
| PINK | 86467700 | 2 | 1 / 0 |
| VICTORIA'S SECRET AQUA KISStext | 86808093 | 2 | 0 / 0 |
| VS | 87195069 | 2 | 1 / 0 |
| ALOHA PINKtext | 85245358 | 2 | 0 / 0 |
| FOREVER PINKtext | 85251539 | 2 | 0 / 0 |
| MAKE ME PINKtext | 85250584 | 2 | 0 / 0 |
| PINK | 88976209 | 2 | 2 / 0 |
| VS UPLIFTtext | 78588192 | 2 | 2 / 0 |
| VS | 97631399 | 2 | 2 / 0 |
| HOT FOR PINKtext | 85215654 | 2 | 0 / 0 |
| PINKtext | 88976210 | 2 | 2 / 0 |
| VICTORIA'S SECRETtext | 86259653 | 1 | 1 / 0 |
| SECRET CRUSHtext | 85219145 | 1 | 1 / 0 |
From public USPTO records. A mark is listed when it appears as a senior asserted mark in TTAB or federal-court proceedings on file. Serial links open the USPTO TSDR record.
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Data sources: publicly published USPTO Trademark Trial and Appeal Board proceedings (1951–2026, with possible gaps before electronic filing) and U.S. federal court dockets (PACER/CourtListener, nature-of-suit codes 840 and 820). Figures reflect filings on record and do not characterize the merits, validity, or legitimacy of any individual action by Victoria's Secret Stores Brand Management, Inc.. Trademark holders have legal rights — and in some doctrines, an obligation — to enforce registered marks. This page does not provide legal advice; consult licensed counsel for case-specific questions. See the full leaderboard.